Vrinda — 4 Ads × 3 Ratios

Same story, four hooks, each in three placements. Tap a ratio to switch.

All four share the identical story body, VO, captions, CTA and music — only the opening hook differs. Each ratio was re-cut from the raw clips with captions re-baked to fit the frame (not a crop of the 9:16). No new footage, no credits. Ratios: 9:16 Reels/Stories · 4:5 Feed · 1:1 Square.

AD 1 · SPACE · approved

The Light You Can See From Space

Opens like a wildfire from orbit → it's a city being born. Reveal is spoken: "yeh aag nahi — yeh ek nayi city hai."

Hook: "Space se bhi dikhti hai ye roshni… yeh aag nahi — yeh ek nayi city hai! Aur iske theek saamne, abhi bhi khaali zameen padi hai."

AD 2 · FATHER

The Proud Father

Aspirational family on their own plot — crisp kurta, white Fortuner, a skeptical son, cranes rising behind.

Hook: "Mera beta kehta hai — yahaan kuch bhi nahi hai. Main bas muskura deta hoon… kyunki mujhe woh dikhta hai jo abhi bana hi nahi. Is khaali zameen ka kal."

AD 3 · NILGAI

The One Who Already Lives Here

A wild blue bull owns the surveyed empty land at dawn, then stares down the lens on "shayad… aap." Implicates the viewer.

Hook: "Aaj is khaali zameen ka maalik yeh hai. Lekin kal? Kal yahaan koi aur hoga. Shayad… aap."

AD 4 · VOICE NOTE

Woh Forward — the leaked voice note

A WhatsApp voice note overheard in a car on the highway. Curiosity + FOMO, "only for the ones who get it."

Hook: "Bhai… kisi ko batana mat. MET City ke bilkul saamne — khaali zameen nikli hai! Sirf samajhdaaron ke liye."

Representative / artist's impression. 12 assets total (4 hooks × 3 ratios), ready to upload.